Cancer Council Victoria’s Food Fight initiative, aims to tackle the crucial issue of junk food marketing around schools and on public transport, promoting healthier choices for our kids.

 

Working with talented Director Grantley Smith, we thought outside the box to deliver this simple message with lasting visual impact.

Client: Cancer Council Victoria

Agency: Icon

Producer: Raylene O’Hare

Director: Grantley Smith

Cinematographer: Cesar Salmeron

Editor: Grantley Smith

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